Being a professional podcaster seems like a pipe dream, right? But it’s a reality for thousands of successful business owners, especially when they build a community that buys merch, lands awesome sponsors and generates revenue based on their valuable contributions to their industry. Your experience in the professional world may or may not play a role in your podcast’s content, but it undoubtedly influences how much time you have to spend producing and promoting your series. Here’s how you can grow your podcast’s audience without taking away from your career.
Consider Hiring a Producer
If your time is limited, you may want to bring a professional on-board. Podcast producers handle production management, content ideation, scheduling and promotional efforts to build an audience and encourage more downloads. Audio editors oversee the entire recording, editing and distribution process, and they arguably have the most important job in the industry besides hosting. Some producers do everything, so you’ll need to figure out your needs and ensure your interviews align with your applicants’ skill sets. Working with a producer can ensure all the technical aspects are well-managed while you tend to your day job and focus on providing the most engaging performance when recording.
Free Up More Time with Useful Services
Find companies that make things easier for you to invest your free time into your podcast. Professionals can save time shopping and ordering cannabis products by deciding on a Daily High Club comparison with Nugg’s Club box. The Daily High Club box features hand-picked glass pieces, while Nugg’s Club features premium marijuana products that arrive at your doorstep each month. Additional services, like meal boxes and grocery delivery, can help you use your spare time working on your projects.
Record Multiple Episodes at Once
You may have a weekly schedule that has you recording one episode every seven days, but this can slow down your growth. Pick a free day and sit down to record at least two episodes. You should also have analytics in place that give you important information about your audience demographics and the average listening time. A common beginner’s mistake is thinking they need to record for an hour or two to provide meaningful entertainment. A 10-minute episode can actually be more useful and accessible to your audience depending on their preferences and the material you produce. Recording shorter segments also allows you to publish multiple episodes a week, which can quickly help your series grow.
Join Podcasting Groups
Find groups online that help new podcasters grow and learn from each other. Facebook has plenty of groups you can join that are filled with tips, tricks and even collaborative opportunities. Make sure that you are as active a listener as you are a producer; no one wants to engage with someone who only seems present when they’re receiving attention. The best thing you can do to grow your audience is become an active, sincere member of similar communities. You’ll also be able to learn from others and improve your output.
