High Franchise Growth in the Medical Lab Testing Industry
Clarissa Bradstock, CEO at Any Lab Test Now, a lab testing franchise that provides customers access to thousands of lab tests without having to go to their doctor first joins Enterprise Radio.
This episode of Enterprise Radio is working in association with the Franchise Channel.
Listen to host Eric Dye & guest Clarissa Bradstock discuss the following:
- What are the key factors driving customers to Any Lab Test Now locations around the country?
- How is Any Lab Test Now focused on franchisee growth?
- What are some of the key indicators of franchisee success?
- How are customers staying engaged with the Any Lab Test Now brand?
- What advice do you give emerging brand franchisor executives?
Clarissa Bradstock is the CEO of Any Lab Test Now, one of the fastest growing healthcare franchises in the nation. In just the last three years, she’s guided the direct-access lab testing company through incredible growth by focusing on unit level economics and franchisee satisfaction. Any Lab Test Now currently has 160 franchises nationwide.
Clarissa’s CEO success dates back to her teenage years when she learned if there is a void in leadership, take over. After high school, Clarissa attended Auburn University. She completed a Bachelor of Arts in English and Speech Communication then headed into the business world.
It took Clarissa less than five years in the workforce to move into management and earn her first Vice-President title.
After stints in hospitality as well as small-business technology management, Clarissa answered a call from a former boss. He needed her help to lead Any Lab Test Now. Company investors quickly recognized her value and appointed her acting CEO before making the job permanent.
Any Lab Test Now offers thousands of tests to customers at every one of its franchise locations. The first Any Lab Test Now opened in Atlanta in 1992. The direct-to-consumer tests range from clinical to paternity to drug and alcohol testing. Any Lab Test Now guides patients to choices and empowers them to take control of their medical care.
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