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The Psychology of Marketing & Buying Behavior with Jay Handler, Trey Pennington & Special Guest Sean Buvala (@StoryTeller).
As Jay Handler shares a story of shopping for a pair of jeans and the buying behavior attached, Special Guest Sean Buvala adds that he can’t remember the last time he was asked by any attendant the question – “Can I help you….”. He believes that social media has changed marketing today and the approach of most businesses now aim to engage with the customer instead of directly helping. Sean says he knows exactly where he would rather shop where there is great interaction with their customers as they are treated like the lifeblood of their business and not the interruption to their business.
Open for Business Radio Show is a weekly LIVE broadcast – Saturdays from 9-10am ET. You can follow the Twitter feed and interact at #Open4Biz and on Facebook. This show (Episode #35) was broadcasted on February 12, 2011. We do promise to get caught up on these shows at our earliest convenience.
