Purse Strings Pairs Women With Financial Pros & Maximizes Earning Potential
Dr. Barbara Provost, Founder of Purse Strings, provides free resources and information to help women make smart financial decisions and pairs them with financial professionals who have been trained and vetted by Purse Strings on how to reach, engage and earn the female dollar joins Enterprise Radio.
Listen to host Eric Dye & guest Dr. Barbara Provost discuss the following:
- Can you explain the Purse Strings model and how you came up with the idea?
- How did you determine if Purse Strings would be a viable business?
- What were some of the first steps you took to build the business?
- Sounds like a lot of resources; how did you pay for the expenses?
- You’ve come a long way in 3 years – but what did you learn and what would you have done differently?
Tip: Creating a business can be thrilling one day and bring you to your knees the next. You may hear from a great prospect who seems really interested, only for them to ghost you. I learned that you can’t ride that emotional roller coaster because your heart can’t take it. It’s a business and you need to treat it as such. Keep a small support group people around you who will be honest and help you muster through the tough times and celebrate when you have the signature on the contract – not before.
No stranger to hard work and challenges, the Founder of Purse Strings LLC, Barbara Provost, has leveraged her strong experience, active research, and continuous data gathering activities, to solve a problem. Barbara found that women are consistently overlooked by insurance and financial institutions, to the tune of leaving a possible 14-trillion dollars of untapped sales on the table. Not only is this buying power being ignored for lack of tailoring to women, this powerful demographic is underserved and under-planned for their financial future. With that sole purpose in mind, Barbara developed expertise on what these institutions need to reach and engage women, creating the first empowerment, education, and training tool to earn the vast spending power of the female dollar
In addition to Purse Strings, Barbara Provost is President of Provost Consulting Inc. She and her team have decades of experience working with insurance and financial organizations developing training programs that make learners competent and confident in the work that they do. She believes, “When those who work within organizations are able to perform their roles at top performance – the whole organization is successful.”
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