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Enterprise Radio, EPN News, Real Estate, Technology

Carving a Niche in CRE Tech

Posted: October 12, 2018 at 9:29 am   /   by   /   comments (0)

Rob Finlay, the Founder and Chief Executive Officer of Lyra Intel, a business intelligence tool and tenant engagement app designed to unlock the full revenue potential of property portfolios joins Enterprise Radio.

This episode of Enterprise Radio is working in conjunction with the Real Estate Channel.

Listen to host Eric Dye & guest Rob Finlay discuss the following:

  1. What drew you to become a serial entrepreneur in the commercial real estate space?
  2. What problems are you solving for in commercial real estate?
  3. What do you see as the largest barriers to creating a startup in the space?
  4. Where do you see your current companies biggest advantage?
  5. What are your future plans?

Rob Finlay is a serial entrepreneur who has concentrated on developing technology to optimize various facets of commercial real estate. Over the past 25 years, he has launched several tech startups. Following his years on Wall Street with Credit Suisse First Boston and Lehman Brothers, Rob embarked upon an entrepreneurial career that has concentrated on innovative tech for the commercial real estate (CRE) sector. In 2000, Rob founded Commercial Defeasance (DefeaseWithEaseTM) disrupting the industry with a one stop solution for a complex commercial real estate process. DefeaseWithEase is responsible for thousands of expedited defeasance transactions across North America. Seven years later, Rob parlayed this success into another CRE disruptor with the launch of TCAM Asset Management, an independent investment management company focused on the affordable housing market. In 2015, Rob launched Investor Management Services (IMS), the fastest growing SaaS platform within the CRE space.

Rob’s entrepreneurial inspiration comes from bringing services to market that are ahead of their time. Developing and marketing a new technology means changing the behavior of an entire industry and Rob thrives on the trajectory of service creation, market entry and adoption. He owns a number of multifamily, office, and assisted living properties and is also in the process of earning his CPM (certified property manager) designation.

Rob leads The Finlay Family Foundation, dedicated to promoting educational initiatives and assisting children and families in need. He is an active investor in several joint ventures and limited partnerships in the commercial real estate space.


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