Artists as Entrepreneurs with Amanda Slingerland of StudioVox
Joining Enterprise Radio to talk about “Artists as Entrepreneurs” is Amanda Slingerland the CEO and Co-Founder of StudioVox. StudioVox is the online network for creative professionals; the only network that brings creative people, creative companies, agencies and fans together in one place online – A complete creative marketplace.
Listen to host Eric Dye & guest Amanda Slingerland discuss the following:
- What would you consider to be the biggest career challenges to artists and other creatives today?
- What is an “artrepreneur” and how do you become one?
- In the face of an exponentially expanding freelance market, how does one stand out from the crowd and get noticed? How do you get people to want to work with you?
- Not all artists are natural born businesspeople, is that something that can be learned or how do you know when it’s time to get a mentor?
- We have discussed artists as entrepreneurs and the need to build your brand image, what comes next to ensure career success?
- Marketing is an overwhelming word to most artists and the notion of marketing your art is contradictory for some. How do you reconcile that so that artists don’t feel compromised?
- If you could offer the single best piece of advice to an unknown artist, designer, musician etc., who is looking to brand themselves and get noticed what would it be?
At StudioVox we believe that art and creativity connect people and can ultimately change the world. It’s that conviction that gets us out of bed every morning and keeps us up late at night thinking of better ways to empower creative people.
In developing StudioVox, we envisioned a social networking site that would energize interaction between people working in different creative fields and change the playing field of creative promotion. StudioVox is the first online community that includes all creative fields and provides a complete ecosystem for creatives; creative professionals, creative industry, agencies, and fans all on a single platform.
Creatives promote their work and collaborate on projects, agencies and companies find talent, promote and sell their products and services, and fans rate, review, comment, discuss and purchase the artwork and music they enjoy. These four entities produce a vibrant community, create the foundation of StudioVox, and move us towards our most fundamental goal – to be the most effective medium for promoting creative people in the world.
Our greatest hope, is that StudioVox helps creative people make connections, find new projects, and create more fans, so they can spend more time doing what they love…. creating.
The deal is – We have a lot of faith in people and the power of their creativity.
— Amanda & Mazen
StudioVox was founded by Amanda Slingerland, Mazen Hijleh and John Bryant.
Amanda Slingerland – Co-Founder, CEO
Inspired by the “magic” that occurs when connecting smart, creative people, Amanda developed the concept for StudioVox. Prior to StudioVox, Amanda was a marketing and business development executive in the architecture industry where she put teams of creative people together for high-end projects, for clients such as Disney, Warner Bros., and Hilton Hotels.
Following that, she became an executive coach at Dale Carnegie, Inc. where she honed her skills in “Winning Friends and Influencing People” … a skill that’s come in pretty handy while doing a start-up!
She’s one of those ridiculous types who get up at 5am every morning to go running, even if it’s raining. She swears that chocolate and coffee are magic elixirs and keeps a drawer full of chocolate at the office. When she’s not working you’ll find her on the tennis court (it’s not pretty), skiing or just hanging out with her two sons.
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