A Conversation with Tom O’Malley, CEO of Currnt
Tom O’Malley, CEO of Currnt, a marketing intelligence startup that uses AI to recruit on-demand, curated teams of experts for virtual focus groups and ongoing advisory boards joins Enterprise Radio.
Listen to host Eric Dye & guest Tom O’Malley discuss the following:
- Why did you create Currnt?
- What are the biggest challenges companies are currently facing?
- How is marketing changing and what can companies do to adapt?
- In this “new normal”, what can companies do to build employee and customer loyalty and satisfaction?
- Why is empathy so important these days? Is the CMO the new CEO (Chief Empathy Officer)?
TIP: Think about what keeps you relevant. There is a tendency to focus on the solution and while understanding your company and your competitors’ products does matter, your ability to empathize with your potential customer and anticipate their needs is a far greater determinant of relevance today. Empathy is not just a good idea, it’s a competitive advantage.
Tom O’Malley, Innovation Enthusiast and Practicing Entrepreneur, CEO of Currnt
Tom O’Malley is Founder and CEO of Currnt, a marketing intelligence startup that uses AI to recruit on-demand, curated teams of experts for virtual focus groups and ongoing advisory boards. Tom launched Currnt in 2015 while living in Palo Alto, and fulfilled his vision for the company to be fully remote and 90% gig in 2018.
Prior to Currnt, he held various senior leadership positions at Oracle, Avaya and Qwest Communications. Tom received his MBA from the University of Chicago – Booth School of Business and his bachelor’s degree in business from Emory University – Goizueta Business School. As a demonstration of the work-from-anywhere culture, Tom resides in the resort town of Coronado, Calif. with his wife and two daughters.
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