The Creator of the Leisure Leash Dog Leash System

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Bret Ward, the creator of the Leisure Leash dog leash system, the only dog leash that is designed to be carried completely by your dog & manufactured in Temecula, California joins Enterprise Radio.

Listen to host Eric Dye & guest Bret Ward discuss the following:

  • What should be one of the first things to ask yourself?
  • What is the next most important question to ask yourself?
  • What kind of outside professionals should I have in mind to help me complying with legal issues and branding of my product.
  • What is something that is very important but you may not be thinking about.
  • What is something that we typically don’t think about that may be called upon to support ongoing and unknown problems.

An avid runner for most of his life, Bret Ward’s morning routine consists of running at dawn with his four-legged best friends, two loyal and loving Labradors. Bret quickly realized that running two miles while holding a chain leash was inconveniently heavy and awkward. He tried switching to nylon leashes with no success. At that moment, he began a journey to find a better way of carrying a dog leash. This eventually led him to create his genius Leisure Leash.

Ward was determined to make a completely hands-free dog leash. He wanted to make sure it would not cause any extra weight or discomfort to any dogs. With that idea in mind, he created his first version of the Lesisure Leash using leashes he bought from the dollar store. He reconfigured the leashes so that the handle would fit over a dog’s head just as a slip collar does and has a local seamstress sew them the way he wanted.

Immediately, it caught the attention of many people. They curiously watched Ward slip the Leisure Leash over the dog’s head as he ran with them. A few observers loved the idea of a hands free dog leash. Other’s thought it was so great they told Ward to market the idea and sell them ASAP! Overall, the feedback was positive which led him to take the entrepreneurial leap and launch Leisure Leash. Since then, he has expanded his business tremendously and continues to help dog lovers everywhere!

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Website: LeisureLeash.com

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