Telesales still proving a successful method for Business growth

Telesales appear to have been around forever, with many believing they are now outdated in 2020. However, this is clearly not the case, as many successful marketing strategies are still being based around telemarketing and sales. These are a proven method and continue to be used to help improve a businesses ROI. Telemarketing helps to gather leads and can then be passed over to the sales team to close the deal. This is due to the fact it is a real person making communication with the potential customers or business in question. 

Here we cover a number of reasons as to why telemarketing is still helping with business success in 2020, despite the continued rise in technology in the digital age.

• Telemarketing calls continue to be accepted by Businesses

Businesses are still expecting telesales calls and they still remain effective when it comes to the likes of B2B marketing. This is because businesses are very much aware of the value that can come through the calls and how they can make a positive impact on their businesses. Telemarketing also enables for businesses to continue to gather attention and remain in the current or potential customers eyes. Some businesses are also looking to acquire help in the process through using a telesales agency such as this. These have a depth of experience in the industry and can bring their expertise into the process, which is only going to lead to a greater chance of success of gathering leads and in the future growth for a business. 

• Telemarketing remains a cheaper option

Telemarketing remains one of the cheapest options for businesses, which is why it remains as popular as ever. This is largely down to the continued expense of social media marketing and SEO. The latter short for Search engine optimization, which has continued to become more and more important for businesses with google continuing to improve and updating its algorithm. 

Social media marketing is also something that has grown greatly in recent years. This enables for businesses to interact with their customers and answer the questions they need answering on the service or products on offer. This is helping businesses to improve the overall service they are offering and building their audience organically. One important thing to remember when conducting telemarketing calls is that it is imperative to ensure DNC compliance.

• Direct connection further positive of telesales

Another positive of telemarketing is the direct connection, which is something business people are always looking for. Human interaction has always shown to increase the chances of business and extra sales. It results in a greater chance of closing a deal rather than over online, which is why it remains such an effective method of marketing. This is due to it providing a personal approach.