Mastering Your Entrepreneurial Traits
Hugh Massie, the CEO and Founder of DNA Behavior International again joins Enterprise Radio to discuss mastering your entrepreneurial traits.
- Tell us about your ground breaking research on the traits of successful entrepreneurs?
- What are the top 5 behavioral traits?
- In innovating in your business, what should the entrepreneur concentrate on?
- What is one thing you could have done differently in building your business?
- What is the next wave of business growth?
Hugh Massieis a global behavioral insights pioneer, entrepreneur, mentor, devoted father and keen golfer.
He spends his time traveling the world, encouraging entrepreneurs and other leaders to adopt an understanding people-before-numbers approach to managing life and business, fostering the further development of entrepreneurship and distinction, and providing life experiences for my family.
Massie also helps transform people and businesses worldwide, helping them discover *and apply* behavioral insights for making smart decisions. His real-world application of behavioral insights, blended with strong financial skills, gives him the unique capability to serve as a corporate strategist, coach, mentor, trainer and investor.
Since 2001, as founder and CEO of DNA Behavior, and using the Financial DNA®, Business DNA® and Communication DNA® platforms they have pioneered, their solutions have impacted more than 1.5 million people/year in 125 countries and 11 languages, including leaders 2,500+ businesses and 20,000 financial advisors.
DNA Behavior International is a behavioral sciences firm that takes an “Understanding People Before Numbers” approach to managing business and life.
We tackle the problem that 87% of business and life performance challenges are caused by behavioral differences. Our approach recognizes that the No 1 desire of every person is to feel understood and be treated uniquely.
Therefore, we use validated behavioral insights for guiding people and businesses worldwide to communicate more effectively and make smart decisions, leveraging their strengths and managing their struggles.
By deploying powerful technology apps directly inside businesses we make validated behavioral data practical and usable online in order to “Know, Engage and Grow” every employee, advisor and client. This fosters more client-centered businesses which deliver high performance. Our solutions represent a unique comprehensive behavioral tech and data platform with a broad spectrum of *validated* personality insights, addressing financial planning, organizational development, leadership, marketing, relationships and a variety of life situations. Among other things, we help investors, advisors, and leaders behavioralize money, minimizing emotion in crucial decisions.
We make our technology available to clients via the internet, and we do training and consulting, virtually and in-person. Some clients incorporate our applications into their own systems; you might say we are the “behavioral chip” in their solutions, akin to a universal computer chip that powers many different tools and technologies. Our clients tend to be financial services firms, corporations and entrepreneurial businesses.
Also, we have a network of over 100 business channel partners and businesses we are incubating that use our behavioral data and technologies as the foundation of their own processes. Our solutions impact more than 1.5 million people per year in 125 countries and 11 languages.
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