Launching a consumer beverage brand with Melanie Kahn

Melanie Kahn, Founder of Poppilu, an all-natural, deliciously tart and tangy line of low sugar antioxidant lemonades joins Enterprise Radio.

This episode of Enterprise Radio is in association with the Beverage Industry Channel.

Listen to host Eric Dye & guest Melanie Kahn discuss the following:

  1. Tell us a little bit about yourself and your background?
  2. How is Poppilu different from other lemonades?
  3. What are aronia berries and why did you choose them as an ingredient?
  4. Poppilu was one of five brands selected for Kraft Heinz Inaugural Springboard Incubator Program. Tell us about the program?
  5. Where can you find Poppilu?
  6. What are three takeaways to grow and run a successful beverage brand?


Poppilu® is an all-natural, deliciously tart and tangy line of low sugar antioxidant lemonades. Poppilu is infused with locally-grown aronia berries, a native Midwest super fruit that has among the highest antioxidants of any fruit in the world, and contains an abundance of Vitamin C. Poppilu comes in three irresistible, mouth-puckering flavors:  Original Blueberry Lavender and Passionfruit.  Poppilu can be found at Jewel, Mariano’s, HyVee, Lunds, Byerlys and additional grocers throughout the Midwest with a suggested retail price of $2.49 per 12-ounce bottle. Learn more at www.poppilu.com or connect with Poppilu on Facebook and Instagram.

Website: www.poppilu.com

Social Media Links:
Facebook: https://www.facebook.com/poppilulemonade
Instagram: https://instagram.com/drinkpoppilu

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