How U.S. retailers can create a seamless online and offline shopping experience
Benjamin Gundgaard, Founder of CustomerSense, an independent high-end e-commerce consultancy which helps companies build and optimize their e-commerce web stores again joins eCommerce Radio.
Listen to host Eric Dye & guest Benjamin Gundgaard discuss the following:
- Why are an increasing number of U.S. retailers filing for bankruptcy?
- How does one create a seamless online and offline shopping experience?
- If you would share your Top 10 brick-and-mortar tips for retailers to address when customers shop online.
Benjamin Gundgaard is a preeminent European based e-commerce expert and keynote speaker, who helps companies build and optimize their e-commerce web stores as the founder of CustomerSense. Gundgaard has helped clients increase their conversion rates by 15% to 300% which amounts to turnover increases above $500 million in U.S. dollars. His clients include international companies such as eBay, GE, Deloitte, TUI, and Santander, among others.
Gundgaard is also the author of Smartphone E-Commerce, the first and only book on this topic, written in easy to understand language with a step-by-step guide on how to build smartphone e-commerce web stores to maximize sales. An international best-seller in 10 categories in eight countries, the book is based on numerous user tests of the world’s largest smartphone e-commerce stores such as Amazon, eBay, IKEA, ASOS and Zalando. The book offers more than 200 guidelines and 50 ready-to-implement design templates on how to design an appealing mobile customer experience that converts and retains customers.
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