How To Grow Your Podcast On Spotify

Podcasters on Spotify and other platforms are always trying to get more listeners. Most listeners find new podcasts by a friend recommending one to them, so it can often prove difficult to grow your audience. There are ways to help grow the number of listeners you get, whether you’ve had a podcast for a long time or you are new to podcasting, everybody who puts the work in deserves to be heard. 

How Do I Get Spotify?

There are many ways to get Spotify. You can download them using GooglePlay or the Apple Store depending on what type of smartphone or tablet you are using. There are lots of ways to buy Spotify using a PC or Mac and you can purchase Spotify plays via Bumped.in.

Create A Website

You can build a website for your podcast. It can allow current listeners to get updates on when your next podcast will be aired and what topics will be discussed. It is a great way of gaining new listeners as you can explain what to expect from your podcast. You can also post links that will bring users to your podcast on Spotify. You can have a forum on your site that allows listeners to communicate with each other and you. A forum will allow them to discuss the topics on your show. Interacting with your listeners is a great way to grow your audience. 

Set Up A List Of Emails

Listeners might want to hear from you. On your website, you could allow users to input their email address. Perhaps each week you could send them a newsletter, updating them on the information about each episode. 

Create Social Media Accounts For Your Podcast

Having a strong social media presence for your podcast can have many benefits. Instead of using your account, create an account specifically for your podcast. The more followers you have, the more chance your podcast will grow. Don’t overdo it by posting irrelevant images or videos. Social media accounts on platforms like Instagram, Facebook, and TikTok offer you a great opportunity for people to hear about your show. By using the right hashtags in the right places gives you a better chance for people to stumble onto your page. You can post about new shows, updates and allow listeners to get in contact with you. 

‍Create A Blog For Your Podcast

Adding more content online about your podcast is a great way of promoting. By writing a blog you can give people lots of updated information on your show. Adding photos of your podcast being recorded allows listeners to get a glimpse into how things are set up. 

Welcome New Listeners

When a new listener joins the podcast why not welcome them. Making your listeners feel welcome and part of the show can help grow your audience. 

Ask Listeners To Recommend Your Podcast

Guest listeners can be very entertaining. If you are discussing a specific topic, it might prove beneficial to get a person who knows all about it. Having guests on your podcast will make it easier for you. The most popular podcasts in the world have a guest on their show almost every show. You can also ask similar podcasts to yours if you could go on their show. Putting yourself out there is important. If they hear you on another show there is a good chance that they will give your podcast a listen. Don’t be shy in asking your listeners to give you a positive rating either. The more positive reviews, the more chance your podcast will get noticed.

Publish Frequently

Your audience will return to your podcast once you have a new episode. The more episodes you have, the better chance that your podcast will grow. Publishing frequently is vital for your podcast to grow. Studies show that podcasts that are published once a week gain more loyal listeners.  The best days to publish your podcast is either Tuesday or Friday according to statistics. 

Ask Your Listeners For Feedback

By interacting with your listeners will give you a chance to see what you can do to improve the podcast. They might suggest topics or guests that you should have on your podcast. This makes the listeners feel part of the show and allows them to have a say in the direction they want the show to go. 

Make A Great Show

This is the most important thing in getting your podcast to grow. It is completely pointless to spend all that time on advertising, promoting, and marketing if your show isn’t any good. You don’t have to have a background in radio to create a good show. Make sure the content is relevant and the shows are unique and at the same time consistent. Make sure that the content you use is compelling. Making your listeners think, laugh and cry will be the best way of getting more people subscribing to your show.