Melissa Franks, Founder of On Call COO, which helps women-led businesses scale with stronger operations, smarter strategy, and sustainable growth joins Enterprise Radio.
Listen to host Eric Dye & guest Melissa Franks discuss the following:
- What are the biggest planning mistakes small business owners make for 2026, and what universal principles can help avoid them across any industry?
- What does an effective, actionable annual plan actually include—and where should a business owner realistically start when building their 2026 strategy?
- How should CEOs properly connect their revenue targets to an operating plan, and what role should data play in making those numbers achievable?
- What signals tell a business owner that their operations, systems, or leadership structure need strengthening before they attempt to scale in 2026?
- What mindset shift do CEOs need going into 2026, especially when it comes to preventing burnout and building sustainable growth?
Melissa Franks is a seasoned business strategist, Fractional COO, podcast host and speaker, and transformation leader with a track record of scaling businesses and driving operational excellence with a people-first approach that mobilizes teams for unprecedented results. A former Fortune 500 executive and OnCon Icon “Top 100 COO” Winner (2022-2024), she has led billion-dollar IT transformations, M&A initiatives, and revenue growth strategies, blending corporate expertise with small business agility.
As the founder of On Call COO, she empowers female entrepreneurs by optimizing operations and increasing profitability with her knack for helping business owners break through growth plateaus, implement scalable strategies, and build profitable, sustainable companies. Passionate about women in leadership and business innovation, Melissa is also an advocate for high-performing women, helping them design lives they love while achieving balance and success. She is a strong voice for domestic violence awareness and family court reform. When not strategizing, she enjoys running, traveling, and cheering on her three sons at their sporting events.
Website: https://www.melissafranks.com
Social Media Links:
Instagram: https://www.instagram.com/melissa_franks
Linkedin: https://www.linkedin.com/in/melissafranks
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