Everything You Need to Know to Set Up A Website for Your Podcast

Video might have killed the radio star, but radio has evolved to become something bigger and more expressive than many thought possible. Podcasts have opened up new genres and have delved deep into topics that found their footing in the podcast format. Unlike radio, anyone can create a podcast and have it take off, and radio and news stations have thrived in the medium themselves. 

What every great podcast needs its own website. It doesn’t matter if the majority of your listeners have found you on podcast apps, you need to have a space online that you are entirely in control of. It is how you can measure traffic, bounce rate, and even work to set up an ecommerce platform. 

This guide was created to help you get started with your very own podcast website: 

Choose a Domain

In most cases, you will want to use your podcast’s name, but if it’s too long, or if you have made two podcasts, then you will want to go back to the drawing board. Create a studio name and host both podcasts on your website, or come up with a simple short-hand version for your podcasts name. 

Create the Pages on Paper 

It’s easier to design a website when you have a clear plan and site structure in mind beforehand. There are a lot of options when it comes to designing a website that you can get overwhelmed. That’s why you should go through and try to design these pages on paper (including what content will go on each page) beforehand: 

• Home Page 
• About Page 
• Podcast Episode Pages 
• Blog 

How to Set up a Website on a Budget 

If you are a hobbyist and are creating a podcast for school or as a passion (in other words, you do not have immediate plans to monetize or have investment money ready to go) then you will want to follow these steps: 

1. Choose Your CMS 
2. Choose Your Theme 
3. Create the Pages 
4. Add Content 
5. Add Plugins
6. Learn How to Customize with HTML and CSS

How to Set Up a Website for a Professional 

If your podcast is a professional venture then you will want to go beyond a basic site. Instead, you are going to want to invest in web design services from an award-winning agency. From ensuring that the website is not just responsive, but designed for mobiles (the primary point of contact), to setting up a stunning e-commerce platform to diversify your income streams, a professional choice like this web design agency Birmingham team is going to be your best solution. 

A custom, stunning, and engaging website is key to provide fans of your podcast with a place to congregate, learn more about the show, and even get in touch with the creators. As a bonus, all the steps laid out in the budget section are taken care of for you by professionals who have experience in digital marketing, SEO, and design. 

Link Your Website with Social Media 

Linking your website to social media accounts is another smart way to boost engagement. It will keep your site updated with conversations, reviews, and images while also helping you stay up to date with your fanbase.