Why so many college graduates are still one class short of their first real job
Peter Hubbell, an advertising industry entrepreneur and Founder of Apply:you, WORKshops℠ that apply Madison Avenue branding and differentiation techniques to help college graduates market their way to their first real job joins Enterprise Radio.
- Tell us a little bit about your background and how it prepared you for your latest entrepreneurial venture.
- Where did the inspiration for Apply:you come from and what prompted you to make it a reality?
- You’re not the first firm to be coaching people on the job application process. How do your WORKshops differ from the norm of what’s out there today?
- What are graduates of your program doing differently to win jobs when others aren’t?
- You’ve launched several ventures now – what’s the key to your success?
Peter Hubbell, is an advertising industry entrepreneur and founder of Apply:you, WORKshops℠ that apply Madison Avenue branding and differentiation techniques to help college graduates market their way to their first real job. He has held top positions at many of the world’s leading ad agencies, notably Saatchi & Saatchi where he was a member of the Global Board running General Mills’ international food business.
Peter left Saatchi in 2011 to start BoomAgers, an agency dedicated to marketing to the world’s baby boomers. It has since become the world’s leading agency in aging, and Peter has emerged as one of the pre-eminent marketing communication experts in the global aging space.
Mr. Hubbell is a graduate of Trinity College in Hartford, CT.
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