Georgia Leybourne, the Chief Marketing Officer at Linnworks, an e-commerce inventory and order management software that helps retailers automate key processes, reduce costs, and grow their business joins eCommerce Radio.
Listen to host Eric Dye & guest Georgia Leybourne discuss the following:
- Can you provide us with an overview of Linnworks?
- Tell us about this new shift in online selling as more and more Marketplaces become available to choose from.
- How does a retailer choose between the different Marketplaces? How do they know which is one is right for them?
- What are benefits of selling on a Marketplace rather than selling via one’s own website?
- And by contrast what are the pitfalls and how does one mitigate against them?
Conclusion: Power your entire e-commerce operation – full inventory management from promotion on hundreds of marketplaces, to order management to warehouse management with full control of shipping orchestration – from a single, centralized platform.
Georgia Leybourne is the Chief Marketing Officer at Linnworks and has been working in supply chain and logistics for the last 15 years helping enterprises finesse the end customer experience through the art of fulfillment in the warehouse, in transit, online and in the store. She joins Linnworks from Transporeon and prior to that, Manhattan Associates, bringing considerable experience in digital commerce.
With a background across multiple disciplines: customer service, sales, project management, business development, marketing and partner alliances, Georgia is laser focused on a frictionless journey for the consumer thus maximising the revenue potential for retail, B2B wholesale and DTC operations.
Graduating with a Bachelor of Arts Degree with Honours (BA Hons) in Business Studies, Georgia went on to do a post-graduate Diploma in Marketing (DipM) and is a proud fellow of the Chartered Institute of Marketing (FCIM). She has over 30 years’ experience working with enterprises selling & marketing business critical solutions from office furniture to financial payments software to logistics applications. Her personal mantra is ‘doing what you say you will do when you say you will do it’.
Website: https://www.linnworks.com
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