Refining Your Elevator Pitch

Business Developement Radio: Episode 6

In this episode of Business Devlopment Radio, Liz Lynch discusses a step further how to refine your elevator pitch. If your new acquaintance can’t understand what it is that you do or if you find this to be a common issue, you need to refine your elevator pitch. She explains what words to refrain from and how to strategically say what it is that you do, leaving that individual interested in your services or products and opening up the opportunity for a future referral for a worse case scenerio. Liz Lynch of is the author of Smart Networking – Attract a Following in Person & Online.

[audio:|titles=Business Development Radio – Episode 6 – Refining Your Elevator Pitch|artists=Liz Lynch – – EPN]

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