Listen to interview with host Eric Dye & guest Yin Yin Wu discuss the following:
- What is LoveGem Studio?
- How did LoveGem Studio begin as a business?
- How did you come up with the Eco-friendly business model?
- What makes LoveGem Studio stand out from its competitors?
- What type of customers do you have?
- What advice would you give to a craft artist who wants to start a business?
Yin Yin Wu is the designer and founder at LoveGem Studio. Yin Yin has always been passionate about arts and crafts, including beaded jewelry and paintings. But it wasn’t until after her boyfriend (now husband) proposed that she learned about metalsmithing.
Yin Yin was motivated by the desire to fabricate their meaningful wedding rings. She took a metalsmithing class from City College of San Francisco and learned the jewelry making techniques. The class gave her the fundamentals to go explore and learn on her own about other ring design and fabrication techniques. In 2013, Yin Yin opened her online jewelry shop LoveGem Studio due to the desire of making meaningful jewelry for others.
Yin Yin’s academic background is in mechanical engineer with a concentration in energy efficiency and conservation. Green and sustainable business practices are important to her business. Yin Yin supports Trees for the Future to help fund planting a tree for every piece of jewelry that is sold, another way for her to give back to the environment.
About LoveGem Studio
LoveGem Studio is an eco-friendly handmade jewelry shop from San Francisco. It features hand crafted jewelry that is specially made for expressing love. Among the kinds of jewelry that LoveGem Studio offers are gemstone rings, oxidized silver jewelry, engagement rings, birthstone jewelry, and more.
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