How Renewable Energy is Helping Small Businesses Grow

Our whole plant is in the midst of an energy revolution. As the effects on anthropogenic climate change become undeniable, we are left with the tightening realisation of just how much of the damage we see around us we are actually responsible for. All of us individually could certainly have done more on our own initiative to keep the planet in the kind of condition we hope to one day pass it on in. Collectively, even though many of us are aware of our obligations on an individual level, we have proven completely ineffective at inspiring and perpetuating large-scale change.

But we don’t have to wait for the rare outpouring of unity and consolidation that made it possible to sign the Paris Accords in order to engage meaningfully in the renewable energy debate. Even on the smallest scales, renewable energy and an ecologically-conscious approach to your business overall can bring numerous benefits.

Let’s take a look at some of the key advantages to small and medium sized enterprises from a greener overall ethos.

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This is one of the most important considerations any business needs to make when they are comparing business energy prices and weighing up the pros and cons of a greener approach.

Consumers today care a great deal more about the environment than they once did. This is true for all of society. But with global warming becoming a hot button issue, one which can no longer be ignored, people are turning to businesses themselves to act responsibly and take the lead in shifting attitudes away from fossil fuels and towards renewable resources.

As a result, customers now gravitate towards businesses that are more ethical, and able to demonstrate their social conscience. Whether they do this through choosing suppliers who adhere to certain standards, or they do it by ensuring that a certain fraction of their proceeds ends up benefiting good causes, there are plenty of options available.

Find out what environmental and other groups operate in your local area and what steps you can take to be affiliated with them in some way. Sometimes, something as simple as adding their logo to your website or merchandise can pique the interest of someone who would otherwise have passed you by.

Saving Money

Be embracing the philosophy of recycling, repurposing, and reusing wherever possible, you can ultimately end up saving your business a lot of money. It is with little things, like changing your lighting, that you can often make the biggest savings. Consider whether an LED lighting upgrade for your office might help to reduce your costs and also boost your eco-credentials.

If you can, get all of the employees within your business to get into the habit of turning off electronic appliances that aren’t in use, making sure that power isn’t being wasted on lights and other fixtures being run when they don’t need to be. Motion sensors are good for this purpose because they ensure that lights will only power on when they are actually needed.

Future Proof

Going green is a smart business move for any business to make. Whether you are just starting out and looking for ways to keep your overhead costs as low as possible, or you are an established business who needs to work on their image, you cannot afford to overlook the potential that is offered by being seen to be green. You will also be putting yourself on the cutting edge as far as new technology is concerned.

If you want to break into the elusive youth market and come out swinging, you need to find ways to communicate with them. One of the most sure-fire ways to win the support of the youth is through environmentalism.  Take the steps towards renewable energy and watch how it helps your business to grow.