Five Ways to Channel Your Inner Millionaire
Here’s how to harness your brain power to maximize productivity. By Scott Halford
By nature, many entrepreneurs are inventors and good at solving problems. But how easily, or naturally, do these creative and practical processes come to most people? How can we harness the right frame of mind to make money and improve productivity?
The part of the brain that sets humans apart from the rest of the animal kingdom is our prefrontal cortex (PFC). It is the “executive” part of the brain — the moneymaker. It regulates emotions, thoughts and ideas and makes success and fulfillment possible.
But the PFC must be coaxed into action. Vanderbilt University management professor Richard Daft says that the average human spends only about 2 percent to 10 percent of their time each day using the executive brain. The vast majority of our time is spent reacting reflexively, just like the other animals on the planet.
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