According to a study, in 2020, the total sales from ecommerce businesses in the USA were worth $759.4 billion. That is a massive amount. Put in the 31.7 percent increase over the tally for 2019, and you’ll realize that it’s still a growing market. In fact, according to web development company Chromatix, this number will continue given the fast forward of digital transformations across all industries due to the global pandemic
The growing customer pool aside, there are many reasons why you should start an ecommerce business in your country. There’s also the freedom to do what you love, learn how to start ecommerce business in the USA, make money, and make people happy, all from the comfort of your home.
You’re probably itching to start your own ecommerce business. Well, creating a profitable ecommerce business is easier to achieve now than it was about a decade ago. But it’s still quite tricky.
Sellvia has turned the process of building an ecommerce business into a piece of cake. But if you still want to undertake it yourself, we’ll show you the steps you need to get your ecommerce business on the right foot.
Starting An Ecommerce Business In The USA
- Do Your Research And Pick A Niche
We know that you are very excited about this endeavor, but you might want to do some research before you begin.
There are tons of ecommerce businesses selling a multitude of products and services. You have to double down on a niche to make your business stand out.
You can’t sell everything. Trying to do that would be detrimental to your business. Instead, you should focus on one product or group of products to sell and provide everything you can that’s related to them.
- Define Your Target Audience
This is important. Not only will it define your brand, but it’ll also help you decide what sort of products and services to provide.
If you’re selling clothes for teens, you won’t be expected to provide onesies or diapers. Your ads and brand would also have to appeal to that group of people.
Your target audience defines a lot about your ecommerce business, from your business name to your brand colors. It is the foundation on which your brand is built. A lot of thought should go into it.
- Register Your Ecommerce Business
We can’t forget Johnny Law now, can we? There are a few legal steps you’ll need to take to keep your business on the right side of the law or to get some perks given to businesses.
- Register your business
Unless you’re forming a sole proprietorship, you’ll have to register your business with the state where you’ll be doing business—both with the IRS and as a legal entity.
If permits are needed for your products, then you’ll have to get those too.
- Apply for an Employer Identification Number (EIN)
This is like a Social Security Number, but for your business. If you’re going to employ people, you’ll have to get one. But even if you aren’t, you’d need an EIN to create a separate account for your business.
- Trademarks and Copyright Registration
You’ll have to protect anything unique about your business, and merely registering your business name doesn’t do that.
- Get Your Website
What is an ecommerce business without a website? Getting your website is an essential step. However, there are a couple of ways to go about it.
- Build Your Website
This method will offer you a website of the highest quality, with many customization options. But website developers are pretty expensive.
- Purchase A Premium Website
Sure, you could also get the free ones offered by WordPress or any other website creation platform. But your website should be able to turn random visitors into buyers. Those free sites just don’t cut it.
These premium sites are cheaper than getting a website developer, and they could work if you purchase the ideal additional plug-ins.
- Stock Up On Inventory
This is dependent on your business model. Unless you’re dropshipping, goods would have to be part of your plans.
Everything from warehouse space to delivery arrangements would have to be decided on before you begin.
With these steps, your ecommerce business should be up and getting you money in no time, but Sellvia has an even easier method.
