One of the latest innovations is the concept of The Lean Startup that was created by Eric Ries. Eric published his first book on the topic, The Lean Startup. Now, whether you’re starting a new business or thinking desperately about innovation within a bigger organization, the concepts that Eric talks about are fascinating. Enjoy the conversation…
Seth Godin is more than a Marketer’s Marketer, he’s quickly becoming a major book publisher that is making the other major book publisher’s nervous. As usual, Seth is insightful, funny and always provocative…
Mitch Joel and Joseph Jaffe recorded this episode about the next phase of marketing and communications from Huntington Beach, CA, sitting by the hotel bar overlooking the pacific ocean.
Jeff Jarvis has a sharp tongue. Meaning: he is opinionated and often right about how New Media intersects with our traditional ways and what this impact has on our society.
Jason Falls is a New Media pro. He’s proud to call himself a Social Media Consultant and he is, without question, one of the names you’ll often hear bandied around when it comes to the best people to follow on Twitter or one of the better Bloggers to read
Bob Knorpp of The Beancast podcast joins the show. Along with being a writer for Ad Age, Knorpp’s Beancast is a staple in the advertising industry news diet.
Pittampalli is the author of Read This Before Our Next Meeting. It’s a great book that looks at one of the biggest problem facing the corporate world on a daily basis: death by meeting.
On this episode we focus on the giants of Social Media and what that really means and the future for integrated marketing solutions.
Mark W. Schaefer over at Grow Blog just published his first business book, The Tao of Twitter, so beyond a conversation about why the world needs another book about Twitter.
Show host Mitch Joel is joined by guest Derek Sivers. They discuss the selling of CD Baby and his new book, “Anything You Want” that only took 2 weeks to put together.
Mitch Joel, Chris Brogan and Hugh McGuire dig deep into Google + – the new online social network from Google that has over 10 million users in under two weeks and over one billion items shared.
Christopher S. Penn is a deadly weapon. Yes, he’s a practicing Martial Artist, but he’s a more dangerous Marketing weapon and author of White Belt Marketing.