Link building is a mixed strategy that focuses on creating a strong backlink profile to fetch results in terms of high search rankings. Editorial links and acquired links make the key aspects of a strong backlink profile.
Let me start by saying that, “No, SEO is not dying in 2018.” My prediction is that it will continue becoming better and better. By the way, if you think that SEO is a one-strategy factor, you are wrong.
Link building strategies must change with the times because search engines now penalize link building strategies it used to reward. However, links remain one of the biggest ranking factors. Here are a few tips on how to do link building in 2018.