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Enterprise Radio, EPN News, Sales / Marketing

Why it is important to forecast both your cash flow and sales

Posted: October 30, 2017 at 6:42 pm   /   by   /   comments (0)

Blaine Bertsch, Co-Founder and CEO at Dryrun, a cash flow and sales forecasting tool for small business again joins Enterprise Radio to talk about the importance of forecasting both your cash flow and sales.

Listen to interview with host Eric Dye & guest Blaine Bertsch discuss the following:

  • What is important to forecast to reach a yearly goal?
  • How do we take a goal and make a forecast?
  • Why is it important to forecast both your cash flow and sales?
  • What can the forecasts tell a business?
  • What’s the best way to get started on building forecasts?

Summary: Picture your cash flow forecast as a real-time document that you update weekly to keep track of your cash flow and your goals.

Blaine Bertsch is the Co-Founder and CEO at Dryrun. With a Master of Design from the University of Alberta, Blaine has more than 15 years of successful entrepreneurial experience. Today, he focuses on building cash flow software company Dryrun to help businesses and financial professionals work toward financial health through cash flow and sales forecasting. An insightful leader, Blaine is an active mentor and volunteer in his hometown of Edmonton, Alberta, Canada.


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