SnapRetail helps increase store traffic and sales for independent retailers using email, social media and daily offers. On this episode of Enterprise Radio, Ted Teele, the CEO of SnapRetail and Crystal Vilkaitis, the Director of Social Media & PR for SnapRetail join the show.
Listen to interview with host Eric Dye & guests Ted Teele & Crystal Vilkaitis discuss the following:
- How has social media changed shopping?
- What role will social commerce play in retail?
- How can local retailers use social media to increase foot traffic, turning online users to in person shoppers?
- Does social media help or hurt local retailers with physical store locations?
- Will physical stores go away?
Ted Steele – CEO of SnapRetail
Ted Teele is the Chief Executive Officer of SnapRetail. Recognized by Entrepreneur Magazine as one of America’s 100 Brilliant Companies, SnapRetail is a fast growing Software as a Service (SaaS) company based in Pittsburgh. SnapRetail’s focus is on the overlooked 600,000+ small, independent retailers that comprise 25-30% of the entire retail market. Snap has developed a unique Social Commerce platform that allows retailers to promote and sell online with the goal of driving more traffic into their stores.
Crystal Vilkaitis, the Director of Social Media & PR for SnapRetail
Crystal Vilkaitis is the Director of Social Media & PR for SnapRetail where she teaches hundreds of retailers how to use Facebook, Twitter, Foursquare, QR Codes and other social media tools to bring traffic into their stores and strengthen the relationship with their customers. She has been using social media since early 2007 where she doubled and tripled web sales, increased traffic by over 2700% and was featured in Fast Company’s Most Influential Person Online campaign ranking in the top 2%.