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PJ Quesada, Vice President of Ramar Foods International, the largest producer of Filipino food in North America joins Enterprise Radio to talk about his company being a multi-generational, mid-size, family business that is part of a booming industry – gourmet and ethnic foods.
Listen to interview with host Eric Dye & guest PJ Quesada discuss the following:
- Ramar Foods is a multi-generational, mid-size, family business that is part of a booming industry – gourmet and ethnic foods. How is your company adapting to the growth and building on what your grandparents founded?
- In your experience, what are the three most important things business owners need to address when growing from a small business to a mid-size business?
- For the entrepreneurs and marketers listening, can you share any of your valuable insights about Asian-American consumers or the Filipino-American buyer?
- “Advanced Asian cuisine,” including Filipino food is projected to be the largest 2015 food trend by industry experts and the Sterling Rice Group (SRG) annual report. How are you working to accommodate the growing demand from a mass audience and large national retailers for Filipino food?
- When did you start working for your family’s company and what was your first job?
- Does your family have any holiday traditions? As everyone is involved in the family business, how do you make time to enjoy the holidays together?
- If anyone listening has never tried Filipino food before… What do you recommend they try first?
Duration: 14:32
PJ Quesada is third-generation family co-owner and Vice President for Ramar Foods – his family’s gourmet food & tropical ice cream business. PJ has been involved in the food business in one way or another since he was just 5 years old. PJ is an adept cook and enthusiastic foodie, with a broad knowledge for cuisines from around the world and is an Asian-American food historian. PJ earned his Bachelor’s degree at John F. Kennedy School of Management with honors in 2010. PJ has a love of story telling and branding, he even got his professional start in film making & media production.
About Ramar Foods:
Ramar Foods traces its roots back to 1969 when Ramon and Maria Quesada started a little business selling Filipino handicrafts at a San Jose street market in California. Soon afterward, that little business, known as Orientex®, found a home in Mountain View, California and began importing various frozen and dry goods, along with traditional handicrafts.
Primo Quesada, the sixth of eleven Quesada children, decided to focus the company’s direction on flavors from Asia and the Philippines and has taken Ramar Foods into a national realm of distribution and renown. The company uses time-tested family recipes for its products and prides itself on high-quality ingredients and care for dedicated customer service.
Visit www.RamarFoods.com for extended history and product information.
Website: www.RamarFoods.com
