How to bring an innovative product idea to life and to market!
Jared Rabin from Southern California with his wife Karina have invented and taken to market an innovative product called Hang-O-Matic joins Enterprise Radio. Hang-O-Matic is the handy tool that helps you hang wall decor like a professional.
Listen to host Eric Dye & guest Jared Rabin discuss the following:
- How did you come up with Hang-O-Matic?
- Why would a person need a Hang-O-Matic? What sorts of wall decor does it help hang?
- What are some of the challenges have you had with starting your business?
- What’s has your experience been like in regards to getting into retail stores?
- We understand that Hang-O-Matic has a unique relationship with comedian, George Lopez and his George Lopez Foundation? Please explain.
That’s what we’ve done in the past and we’re here to tell you that you are not alone. Luckily, the days of clumsily measuring and re-measuring are behind you with the creation of the Hang-O-Matic; an all in one decor hanging tool that takes the guess work out of hanging everything!
The Hang-O-Matic was developed by the husband and wife team of Jared and Karina Rabin. Rewind to 2008 when Jared and Karina were first time homeowners and facing a task that every homeowner, decorator, handyman and even college students have faced at one time or another. As Karina was decorating her new home office, the seemingly simple task of hanging a shelf straight on a wall proved to be anything but. After making several trips to the hardware store and patching and repainting the wall, the shelf was finally up and proudly displaying an irreplaceable snow globe she received from her in-laws, which was customized to play their wedding song from the 70’s. Needless to say, it had immense sentimental value. Before she could finish decorating, the snow globe fell, shattered to pieces, and water spilled everywhere. The shelf was tilted by only a fraction of an inch.
It was then, that Jared remembered a picture hanging tool he had invented in college. He dusted off the first prototype of the Hang-O-Matic and hung the shelf perfectly level in one try. This tool was just too good to keep to themselves, they had to share it with the world. With Jared’s clever design and Karina’s vision for success, the Hang-O-Matic was born and together this couple set out to pursue their American Dream and make your life a little easier along the way.
Fast forward to present day where Jared and Karina are now proud business owners. Their desire to solve a simple problem with an innovative, yet easy-to-use solution led to Hang-O-Matic being a household and DIY essential.