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Business Confessional Talk Radio, EPN News

Business Confessional Talk Radio: Marsha Friedman of EMSI, a pay-per-performance PR company

Posted: December 11, 2012 at 9:38 am   /   by   /   comments (0)

On this episode of Business Confessional Talk Radio, host Michelle Salater interviews publicity expert Marsha Friedman, founder of EMSI, a pay-per-performance public relations company. Listen to the interview where Marsha explores the misconceptions about PR, what the media’s changing landscape means for small business exposure, and how to get media coverage—even on a shoestring budget.

About Marsha: Marsha Friedman doesn’t like sitting still. As a prominent businesswoman, she has run her pay-for-performance public relations firm successfully through prosperity and adversity, ironically having one of her best revenue years in the midst of 2009’s recession. As a publicity expert, she has authored the book Celebritize Yourself.

Marsha Friedman launched her PR company EMSI in 1990. Her PR firm represents corporations and experts in a wide array of fields such as business, health, food, lifestyle, politics, finance, law, sports, and entertainment. Some of the more prominent names on her client roster are Sergeant’s Pet Care Products, Former National Security Advisor Robert McFarlane, and the famous Motown Group, The Temptations.

She consults individuals and businesses on a daily basis, and is frequently asked to speak at conferences about how to harness the power of publicity.

Find out more about Marsha Friedman and her company EMSI at

I would love to hear your questions and ideas for upcoming episodes. Please leave a comment on my Facebook page or on Twitter @writtenbysumer.

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